Facebook and urgent life-saving alerts are like peanut butter and jelly – perfect together!

 by Jackie Scott

Facebook users and The National Center for Missing and Exploited Children have recently partnered to send Amber Alerts to Facebook Users.

Starting Wednesday January 12, Facebook has set up 53 AMBER Alert pages — one for each of the 50 states, along with pages for the District of Columbia, Puerto Rico and U.S. Virgin Islands. Interested Facebook users will be able to sign up for alerts pertinent to their individual states.  The Facebook AMBER Alert pages are part of an opt-in system (for urgent alerts only) and the program is geographically targeted, which means news about a child missing in Seattle will not appear to those who have signed up for New Jersey’s AMBER Alert page. However, if there is a hint that a child or abductor may be in another area, then the alerts may be issued in more than one state.

 If your corporation or non-profit organization is aligned with Disaster Recovery type efforts or Emergency Response needs, why not consider a regional opt-in Facebook alert system to mobilize your employees, resources and volunteers? 

For more information, check out the mashable.com article AMBER Alerts Now Available on Facebook

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